Welcome to the first issue. We hope to create an area to help you market online with cutting edge concepts.
Search Engine Optimization
Search Engine Optimization is Changing
Search Engine Optimization is Changing. Here are some points to consider.
1. Noise is an increasingly large factor for the search engines. There are many automated processes that build pages and articles for 50 cents available. Look for ways to show that your site is above the noisy crud. Do this by quality of info and consider real time updates (keep it fresh).
2. There is an increasing movement among search engines to use manual reviewers. Keep this in mind.
3. Most important point: Search engines are using data from searchers. If your content is not congruent with what the search engine results pages are showing (perhaps from your meta description) they will bounce and this will count in the results.
4. Quality should become more and more of your focus because of point three.
seo, optimization, tips
Video Marketing
Introducing Xtranormal
News: Xtranormal.com has an online free application that allows you to make animations that read your text. This has some interesting online marketing applications. Here is a sample movie made with Xtranormal:
Partnership Marketing
Congress is Cracking Down on Aggressive Unethical Marketing
Well folks, Congress is really cracking down Internet marketing. What the targeting is very aggressive sales tactics very unethical tactics. Usually this involves one web company transferring credit card information to another web company where the terms are somewhat hidden or even completely hidden.
This kind of greedy, unethical marketing is based on the hopes that the consumer will not realize that they're going to be billed or will ignore it for some time.
The moral of the story is if you are doing this kind of marketing are planning to do this kind of marketing you better change directions now.
If you are doing trial marketing or credit card information is passed from one company to another make sure that your tour terms are clear from the beginning and that e-mails are sent before billing. For example, these e-mails that warned that billing is about to occur could occur a week before and two days before actual building would occur.
Congress is cracking down on Internet marketing companies - LA Times
Senator Goes After Web Membership Clubs - PC World
Misc Marketing Ideas and News
Nielsen to Add Online Views to Its Ratings
The Nielsen Company released that its television measurement homes would soon become also Internet measurement homes.
Nielsen will now install Internet meters in 7,500 of its existing television panel homes.
Bruce Clay 2010 predictions...
An audio worth listening to...
http://www2.webmasterradio.fm/sem-synergy/2010/2010-bruce-clay-predictions-sneak-peek/